Retail Store Manager

I. PURPOSE OF THE POSITION:


• Promoting products to farmers in 10-15 Villages including cross selling of products
• Conduct Camps/meetings and demos to bring awareness on products and to promote.
• Planning and development of Field Service Associate for farmer visits, Field Visits and monitoring walk-Ins
• Control of Cash management, stock verification through Customer Executive
• Create demand for products and launch at farmer sites through camps, meets & demos
• Take Control of stocks by eliminating expiry, leaky and damage.
• Improve Business through focus products and direct effort for sales
• Review profitability periodically and take corrective measures for improving profits through support from AMRO & Zonal office
• Generation, consolidation and dissemination of reports to check for ROI of farmers
• Ensure adherence to government regulations and formalities.

1. ORGANISATIONAL EFFECTIVENESS:


• Plan village wise beat plan and direct field service associate to identified villages for sales
• Monitoring sales at stores to oversee the cross sales of products by Retail Stores Accountant
• Place indents in anticipation of demand to ensure availability of products
• Organize camps/meets/demos and highlight the right product/feature to enhance walk-in and sales of targeted products
• Cover the activities and responsibilities of Retail Stores Accountant/ Field Service Associate in their absence
• Daily reports and requirements discussion with AMRO to enable AMRO support
• Ensure correctness in matching of stock and cash management on a daily basis
• Monitor HK and stocking/VM activities to ensure aesthetics and orderliness of stores
• Liaison with AO/ADA for license regulation
• Maintain aging of inventory to avoid LED

2. STRATEGIC:


• To deploy manpower and other resources for utilizing at optimum levels in promoting sales of Agro and non-agro business during lean season
• Engage in brand building campaign/Demos on agro & new products during off season with AMM, AMRO support
• Actively engage through sale of high – margins, high volume products and focus attention for increasing sales.


3. OPERATIONAL EFFECTIVENESS:


• Building good relations with farmers through contact program and demonstration of yield improvement
• Train and develop Field Service Associate/Retail Stores Accountant through on the job coaching and elevate them to Retail Stores Manager position
• Develop the customer data base and repeat customer information.

IV. UNIQUE ACCOUNTABILITY:

• Demand generation of products
• Season forecasting of demand
• Placing stock on month basis on category of products
• Daily deposit of cash
• Store opening and closing at right time
• Filling of month end reports and daily registers
• Daily stock check
• Dispatches of billed material
• Store profit without cost consideration and margin on product responsibility
• Statutory regulation compliance

B.SC Agri